I help organisations design better services through research, prototypes, strategy, and facilitation.


Homes for Ukraine

I led the design of a rapid-response government service for Ukrainian refugees to find safe host families in the UK to live with.

3 iphone screens showing a registration form to be a host on the Homes for Ukraine scheme

Farewill

A re-design of the UKs number 1 will writing service to be more attractive, trusted and accessible to older customers.

a screenshot of 3 different wills products, the essential, guided and complex will.

Find missing family

Identifying and responding to unmet needs and bottlenecks in the British Red Cross’s Family tracing service.

a photograph of a redcross employee conductin a family tracing interview with someone looking to find their family.

Request additional support

I established Bulb’s first support services for customers with additional needs, through advocacy, research and design.

a photograph of a man reading his energy bill with assistive technology to zoom in.

About

I help purpose-driven organisations design services that work. I have over 8 years experience designing and delivering products and services across public, private and charity sectors.

I am experienced in the practical work of designing, prototyping and delivering new services, as well as the more foundational work of setting strategy, defining policy, building teams and creative direction. In large, older organisations, this often falls under the title of 'digital transformation'.

I’m interested in working with optimistic organisations solving big problems, and shifting us towards a fairer, kinder future. I'm comfortable in multi-disciplinary roles that are a bit fuzzy around the edges, so if you think I can help, get in touch.